Sabih Khan, an Indian-origin techie, has been appointed as Apple’s new chief operating officer (COO). The Moradabad-born executive has been part of the tech giant for nearly 30 years, and will succeed Jeff Williams.

Apple on Tuesday named insider Sabih Khan as its chief operating officer, taking over from Jeff Williams, as part of a long-planned succession.

Sabih Khan is presently Apple’s senior vice president of Operations and will assume the chief operating officer (COO) role later this month.