If you’re an aspiring entrepreneur with a background in marketing and communications, an advertising agency might be the right type of business for you to start. You likely already have many of the ...
When it comes to offering employee compensation, the motto is generally “cash is king.” However, startups aiming to attract top talent within their budget constraints need to think outside the box ...
Consider how you make purchasing decisions. Are you more likely to buy something after seeing an advertisement or if someone you trust recommends it? Most people value the opinions of friends, family ...
As a business owner, you must have employees who give their best effort and possess the necessary business skills and knowledge to help your company succeed. How do you determine which employees are ...
Accepting credit cards and debit cards is a must for modern businesses. Fewer consumers carry cash, making alternative payment options necessary for customer satisfaction and retention. To accept ...
Agile methodology, a process that breaks down larger projects into smaller phases and focuses on constant improvement, is one of the more collaborative methods of project management. As such, ...
In today’s competitive business landscape, employee motivation is no longer a nice to have — it’s a necessity. Although business owners are largely focused on the bottom line, there are many benefits ...
Your website is often your first — and sometimes only — opportunity to make a good impression on a potential customer. A talented web developer is a crucial partner in helping you sway prospects and ...
Tracking your finances allows you to keep tabs on the money coming in and going out of your business. It also helps you identify ways to grow your enterprise. Tracking your business’s finances helps ...
Max Weber, a German sociologist, argued that bureaucracy was the most efficient model for private businesses and public offices. His theories influenced generations of business leaders and politicians ...
You’re a manager or an HR professional? Then you’ve probably been inundated with articles discussing annual performance reviews and how to break free from typical performance management practices. One ...
If you’re not keen on climbing the corporate ladder, you can get rich without going to college ─ all it takes is some hard work, determination and leveraging your out-of-the-box mindset. Apple’s Steve ...