The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of ...

These consumers are going beyond the usual value for money and are willing to pay a premium for the “emotional value” a ...

Campaign Asia-Pacific is proud to announce the 2025 Asia-Pacific Power List, our selection of the region's most influential and purposeful marketers, presented in partnership with DoubleVerify.

PR Awards Asia-Pacific 2025 shortlists announced Find out who made the cut! Winners will be announced on June 12 at a ceremony in Hong Kong.

Monks owner S4 Capital has reported a 11.4% drop in like-for-like net revenue to $217 million (£163.7 million) for Q1 2025. The company said trading reflected “volatile macroeconomic conditions” and ...

The wait is over! Campaign Asia-Pacific is proud to introduce its inaugural 50 over Fifty list, celebrating our industry's most experienced professionals who, through hard work and dedication, have ...

CEO asserts that more time in-office will make WPP a 'stronger company in five years' time'.

Brands such as Income Insurance and Zalora are turbo-charging their in-house capabilities with the help of AI. Marketers weigh in.

UK-originated shop Uncommon Creative Studio won six prizes at the Campaign Big Global Awards today, half of which were for its work with British Airways. Rethink was the next most-awarded agency, with ...

In a true David vs. Goliath battle, nimble independent agencies are defying the "bigger is better" narrative, winning top clients and industry awards with smart investments, speed, and agility.

Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...

As any reader of our forecast blog will have realised by now, we can expect more AI than ever in campaigns this year—and it is already making its presence felt in Lunar New Year campaigns. However, ...