Horizon Deepens Nielsen Partnership, Enabling More Efficient Spending and Clearer ROI . Expanded relationship also includes ...
Nielsen, a global leader in audience measurement, data and analytics, is sharing a new “Tops of Sports” report on the major ...
During this interval, streaming comprised the majority of ad supported TV (46.4%), followed by cable (27.2%) and broadcast ...
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On October 9, 2025, a record number of Nielsen employees celebrated our 13th annual Nielsen Global Impact Day (NGID). As our ...
Women’s sports are having more than just a moment. Thanks to a confluence of forces, elite womens’ sports are enjoying unprecedented highs across interest, viewership and attendance. This is a boon ...
As part of Nielsen’s purpose to power a better media future for all people, we strive every day to engage our people, processes, data and technology to make Nielsen a more responsible company and to ...
Advertisers and those who measure the impact of advertising are obsessed with memory. If advertising is to be successful, it has to stick in the consumer’s memory—or so the saying goes. But what ...
Des publics réels. Des données réelles. De vraies décisions. Les données et les mesures complètes de Nielsen sont à la base de l'avenir des médias.
Descubra las tres tendencias revolucionarias que darán forma al compromiso de los aficionados y al gasto el próximo año.
실제 잠재 고객. 실제 데이터. 실제 의사 결정. 닐슨의 종합적인 데이터와 측정은 미디어의 미래를 이끌고 있습니다.
Ottenere un vantaggio strategico nel 2025. Comprendere le tendenze del marketing globale, bilanciare il marchio con le prestazioni e misurare i media in modo olistico con intuizioni basate sui dati.