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Purely History on Instagram: "In 2004, Pepsi released an epic commercial called “We Will Rock You,” starring Britney Spears, Beyoncé, P!nk, and Enrique Iglesias. Set in a Roman-style arena, the ad reimagined the singers as rebellious gladiators who defy an emperor, played by Iglesias. Instead of fighting, they unite to perform Queen’s anthem “We Will Rock You,” electrifying the crowd and symbolizing freedom and empowerment. The high-budget production, filmed like a music video, became one of Pep
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This ad hit people hard, and honestly, I get why. When so many people are cutting back, it comes across as tone-deaf. What most people don’t realize is that holiday campaigns like this are planned months in advance. By spring, brands are already pitching Christmas because the last two months of the year can make up 30-40% of annual sales. Teams get so focused on numbers that they lose sight of the consumer sentiment when the ad finally drops. It doesn’t excuse the message, but it does explain ho
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This ad hit people hard, and honestly, I get why. When so man…
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