Absolutely, flannels need to look good. But if that’s all they do, they tend to be in tatters after a good trek out. We make AKHG Crosshaul® flannel with TOUGH COTTON™ – the fabric makes it 3X more abrasion resistant without sacrificing a shred of softness. No matter if rock scrambling or bucking logs is on the docket, you can count on this flannel to hack it. TOUGH COTTON™ is a registered trademark of COTTON INC. dlth.co/4gTPW7s | Duluth Trading Company

He’s wearing our flannel, but we're the ones getting the warm-and-fuzzies. | Duluth Trading Company

Here’s a sneak peek of our new Tug of War TV ad featuring Duluth Women Models Rachel, Serena and Jessica. Stop yanking and get cranking in one of your own: http://bit.ly/2en0wpY | Duluth Trading Company