Shillong’s Cherry Blossom Festival is more than a celebration of pink blooms; it’s a powerful convergence of culture, community, and economic impact. This video explores how the festival boosts livelihoods across the city, from local vendors and taxi drivers to rural entrepreneurs who gain rare visibility and high-footfall markets. It also explores the festival’s growing focus on sustainability, from eco-friendly practices to community-led initiatives that keep the celebration clean and consciou