Patagonia on Instagram: "In the early ‘70s, Patagonia founder Yvon Chouinard serendipitously witnessed a local activist save a surf break from development in Ventura, California. From that, he learned a couple things: Grassroots efforts can make a difference. Degraded habitat can, with effort, be restored. The grassroots movement needs sustained and deep support to prevail. Since then, we’ve made a commitment to not just equip environmental activists with funds—but with practical tools and knowl

Patagonia on Instagram: "Coming soon: Our first Work in Progress Report. #EarthIsNoEasyBoss"

Patagonia on Instagram: "The trail doesn’t stop; why should you? Our line of durable, adaptable MTB apparel and gear is designed for the unreasonably ambitious, allowing you to fine-tune your kit so you can keep riding, and riding, and riding … because there’s always time for another lap. Rider: Braydon Bringhurst (@braydonbringhurst)"

Explaining Nature on Instagram: "The Patagonian puma is a population of the South American cougar (Puma concolor), found in the rugged landscapes of southern Chile and Argentina, particularly throughout Patagonia. These big cats are highly adaptable predators, ranging across mountains, grasslands, and forests, and they play a key role in maintaining ecological balance by controlling herbivore populations like guanacos and deer. • #reels #explore #nature #viral #interesting #learn"